TL;DR
Rockstar is rebranding parts of Miami for the November 19 launch of GTA 6. Some beach installations may be cancelled due to city politics.
GTA 6 launches November 19 on PlayStation 5 and Xbox Series X/S. Rockstar is promoting the game by rebranding parts of Miami as Vice City. The Miami Heat will rebrand as "Vice City" for a November 18 event. This includes a "Vice City Court" and new uniforms.
Reports say Burger Shot and Cluckin' Bell have opened inside the Kaseya Center. Other reports mention a blimp, murals, and digital ads for brands like Coil and Weazel News. Custom cars with Vice City plates, including a police-liveried Lamborghini, have been spotted. Tripping Animals Brewing submitted labels for Pißwasser, Patriot, and a Vice City lager.
A deal to rebrand Miami Beach as Vice Beach may be cancelled if not approved by November 1. No permits were approved as of October 15. The deal involves $300,000 for the city, $4 million for Boucher Brothers, and a $640,000 promotional vehicle.
Rockstar says the game map is twice the size of GTA 5. It will include dynamic weather such as tropical storms and hurricanes.
Grand Theft Auto VI at a glance
- Release
- Coming Nov 19, 2026
- On PC
- Not announced for PC yet
- Platforms
- PS5 · Xbox
Via Gameranx ↗ · Also from Video Games Chronicle ↗
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