Ryzen 7 5800X3D relaunch was CEO Lisa Su initiative, AMD says

The relaunch of the Ryzen 7 5800X3D 10th Anniversary Edition on June 25 was a planned initiative involving CEO Lisa Su, according to AMD client-segment product manager Travis Kirsch. Kirsch told MyNavi Tech+ that the relaunch was intended as a final gift for loyal AM4 users to upgrade their DDR4 systems. While the timing coincided with high DDR5 prices, AMD says the project was conceived before the current memory market conditions.

Bringing the chip back required manufacturing updates with TSMC because the original production processes were no longer available. The 5800X3D 10th Anniversary Edition launched at $349, which is $100 less than its $449 launch price in 2022. The processor maintains the original Zen 3 specifications, including 8 cores, 16 threads, 96 MB of L3 cache, and a 105 W TDP. Reports say the chip sold out at major retailers in under 15 minutes, with eBay listings later reaching $600 or more.

Kirsch also addressed other product decisions. AMD released the $329 Ryzen 7 7700X3D using existing Raphael inventory because using Granite Ridge silicon would have reduced stock available for higher-end 9850X3D SKUs. AMD does not produce Ryzen 3 SKUs because the company focuses on premium gaming. Regarding future architecture, AMD says Zen 6 will continue to use a common CCD shared between consumer and enterprise products to allow for scale and dynamic allocation. Kirsch did not provide details on Zen 6, desktop NPUs, or chipset roadmaps.