RTX 5090 global price hits 262% above MSRP

GPU prices rose 11% in October according to a recent survey of 10 countries. This follows price increases of 15% in August and 7% in September, representing a total increase of roughly 35% over three months. Globally, cards average 44% above MSRP, though that figure rises to 58% in the US and Canada. These numbers track the lowest in-stock prices in each region.

Image: TechPowerUp

The RTX 5090 is seeing the largest increases. Its global price of $7,240 is 262% above its $1,999 MSRP, showing a 32% rise in a single month. Within the US, the lowest priced in-stock RTX 5090 costs $9,400, which sits at 370% over MSRP. The RTX 5080 in the US rose 22% in one month to $2,200. Excluding the RTX 5090, Radeon cards rose faster than GeForce. The RX 9060 XT 16 GB increased 17% month over month, and the RX 9070 XT rose 12%.

Reports suggest a 24 GB RTX 5080 might replace the current model, which could contribute to rising costs for the RTX 5090 and 16 GB RTX 5080. Nvidia denies the RTX 5090 is discontinued. Another GeForce RTX 50-series price hike is expected, and AMD features a planned price increase in November.